About Us

AMPCo (Australasian Medical Publishing Company) connects healthcare organisations with Australia’s doctors through trusted clinical media, comprehensive practitioner data and targeted engagement solutions. As a wholly owned subsidiary of the Australian Medical Association, we combine over a century of publishing heritage with modern data and digital capabilities to deliver credible, effective communication to healthcare professionals.

Our portfolio brings together the Medical Journal of Australia, InSight+ and the Medical Directory of Australia, integrating content, audience and data into a unified platform. This enables clients to reach verified practitioners with precision, while ensuring all activities are delivered in a trusted, compliant and brand-safe environment.

We exist to inform, educate and connect the medical profession, supporting better clinical decision-making while enabling our partners to engage doctors in meaningful and responsible ways.