Medical Advertising
and Education
AMPCo connects healthcare brands with a highly engaged audience of doctors through display advertising in premium publishing environments and integrated clinical content and education.
Advertising
Australia’s leading peer-reviewed medical journal, with over a century of clinical authority and trust.
- Display advertising across the MJA monthly alerts and e-Journal, reaching 47,000 HCPs)
- Premium, brand-safe environment aligned with clinical research and evidence-based content
- Opportunities to align with specific issues, topics or clinical areas.
Australia’s leading medical news and commentary platform for healthcare professionals.
- Website display advertising alongside timely clinical news and opinion
- Weekly newsletter placements reaching 56,000 HCPs
- Advertising in themed issues on specific topics
- Client-supplied sponsored content
- Combined reach across MJA and InSight+ websites and newsletters
- Access to a large Ahpra-verified practitioner audience
- Targeting by specialty, clinical interest, geography and audience segment
- Suitable for both broad awareness and highly targeted campaigns.
- Standard display formats including leaderboard, MREC and Half Page
- Cross-platform placements (website and newsletter)
- Campaign reporting and performance summaries provided.
Clinical content and Education
Maximise the impact of a body of academic-led work through coordinated publication of a set of related articles in an MJA supplement.
- Rigorous content, peer-reviewed through the MJA processes
- Coordinated by the MJA editorial team
- Published on MJA website and distributed to the MJA audience
- High-impact format that demonstrates sector leadership.
Curated MJA content on specific healthcare topics.
- Curated collections — prospective or retrospective — of peer-reviewed MJA articles
- Can be tailored to a specific topic or other criteria
- Hosted on dedicated MJA website page
- Distributed via AMPCo channels and targeted email campaigns.
Increasingly popular within the healthcare community, CPD accredited podcast interviews with our specialist InSight+ journalist.
- Sponsored episodes and series
- Interviews with healthcare experts and key opinion leaders
- Audience identified and content distributed via AMPCo channels and targeted email campaigns
- Hosted on dedicated MJA website
- Ideal for thought leadership campaigns.
An opportunity to engage healthcare professionals with authoritative in-depth educational content, facilitated by the MJA editorial team.
- Moderated panel discussion with relevant healthcare experts and key opinion leaders
- Audience identified and content distributed via AMPCo channels and targeted email campaigns
- Hosted on dedicated MJA website
- Ideal for thought leadership campaigns.
